WT-EFF?!

Eff-yeah™

EFF-YEAH™ services

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EFF-YEAH™ services **

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Off-Season Training

Building a culture of effectiveness happens in the off-season. EFF-U™ training is for the team who wants to learn the in-depth tips, tricks, and most importantly, the mindset to writing a winning entry—from a reluctant effectiveness writing specialist who has written, judged, and won dozens. Let’s work together to design the type of workshop/offsite that you and your team would most benefit from.

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in-season Tools & Templates

This package is for the team that’s got the muscle but not the blueprint for Effies success. Get access to the EFF-YEAH™ tools and templates to self-manage a higher quality, more efficient process. This will include:

  • 10-week calendar detailing weekly milestones to hit the earlier, less expensive deadlines

  • Tools for identifying high potential cases

  • Kick off document (and who to include detailing roles, responsibilities, expectations)

  • Frameworks for authors (Case Builder, Objectives/Results Twerking)

  • Templates for briefing case study videos

  • Tips for improving accountability

  • Tips for getting results data from clients

  • Tools to track and manage (process and $)

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The EFF-ING works

This stuff is a beast to manage, especially on top of the day job. This package is for the team who needs someone to come in and quarterback the Effies or Lions process. To up performance at scale and be efficient with costs. You’ll get access to all the EFF-YEAH™ tools and templates as well as Ellie herself teaming up with your PM to manage, write, review and give feedback on written and video case studies and get them over the line on time.

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A la carte Case writing

Have some noteworthy creative but not a strategist to write the Effie? Want to enter Cannes but it’s like herding cats? New biz case studies need a glow up?

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FREELANCE STRATEGY SUPPORT

Got a pitch that requires fresh thinking or a current client that needs shaking up? From business consulting to brand and product positioning to campaign and creative strategies to research projects that unveil unexpected and actually-inspiring audience insights. This award-winning, problem-loving, channel-agnostic Head of Strategy has always been happiest when provoking creative that gets people talking and drives business results.

CAN I GET AN EFF-YEAH™?!

  • MAKE clientS LOOK GOOD

  • MAKE THE AGENCY LOOK GOOD

  • BUILD THE RELATIONSHIP

  • GROW strategists

  • Generate TIGHT STORIES for new BIZ